First, from the gender of skin care products, with the continuous improvement of people's living standards, today's society has gradually become the mainstream group of consumption. In the process of chasing fashion trends, they have a higher quality of life quality. Pursuit, more and more concerned about your needs.
It is the huge potential of male skin care products. Although men rarely use skin care products, the sales of men's skin care products in 2014 have exceeded 10 billion, more than three times from the previous one. This shows the huge potential of the male skin care market.
. From the age analysis of consumers, the main force of skin care products is concentrated between 20-45 years old. They are familiar with the differences between different skin care products and understand all kinds of skin care products Different functions, so they attach importance to the brand of skin care products, and at the same time strict quality requirements. For young women under the age of 20, their skin care products are mostly purchased by parents, so in terms of consumption methods, similar to the former.
In relevant information, consumers from the age of 20 to 30, accounting for about 40 %. Thirty to 45 -year -old consumers account for 30 %.
. From the analysis of the consumption of skin care products from the consumption level, we can know that for women or men with high -income and high -income, they are often keen on well -known brand skin care products. Such skin care products are often high quality quality quality. The packaging is exquisite and the effect is significant. However, due to the high prices of such products, the general working class cannot afford it, so they are more inclined to cost -effective skin care products.
Analysis of the consumer group of skin care products, now no matter whether it is men, women and children, skin care products, everyone will use, big and small, will there be cheap and low or small and small? No matter what kind of skin care products, make the face thinner, that is the best skin care product, the weather is dry, everyone will use skin care products to use skin care products
First, from the gender of skin care products, with the continuous improvement of people's living standards, today's society has gradually become the mainstream group of consumption. In the process of chasing fashion trends, they have a higher quality of life quality. Pursuit, more and more concerned about your needs.
It is the huge potential of male skin care products. Although men rarely use skin care products, the sales of men's skin care products in 2014 have exceeded 10 billion, more than three times from the previous one. This shows the huge potential of the male skin care market.
. From the age analysis of consumers, the main force of skin care products is concentrated between 20-45 years old. They are familiar with the differences between different skin care products and understand all kinds of skin care products Different functions, so they attach importance to the brand of skin care products, and at the same time strict quality requirements. For young women under the age of 20, their skin care products are mostly purchased by parents, so in terms of consumption methods, similar to the former.
In relevant information, consumers from the age of 20 to 30, accounting for about 40 %. Thirty to 45 -year -old consumers account for 30 %.
. From the analysis of the consumption of skin care products from the consumption level, we can know that for women or men with high -income and high -income, they are often keen on well -known brand skin care products. Such skin care products are often high quality quality quality. The packaging is exquisite and the effect is significant. However, due to the high prices of such products, the general working class cannot afford it, so they are more inclined to cost -effective skin care products.
Analysis of the consumer group of skin care products, now no matter whether it is men, women and children, skin care products, everyone will use, big and small, will there be cheap and low or small and small? No matter what kind of skin care products, make the face thinner, that is the best skin care product, the weather is dry, everyone will use skin care products to use skin care products